The growth in mobile usage has changed the way people interact with the world and research information online. The average person spends around 3 hours a day on their smartphone. If you want to communicate your message to an audience you will need to reach them where they spend most of their daily online time. […]
Why Branding Is So Important
“The power of branding is its ability to influence behaviour. We brand companies so they can build reputations. A brand with a good reputation elicits more purchases, advocacy, donations, shares, etc.” Colin Finkle This is why internationally-recognised brands like Apple, Coca Cola, Netflix, and Amazon are more than just the products they sell or their […]
7 IMPORTANT FACTS ABOUT SEO YOU NEED TO KNOW
Having a website for your business helps you ensure a powerful online presence. However if you want to be ahead of your competition you need to do a little more than that. There are multiple aspects of your online strategy that matter, from what you publish on your website to how you use it to […]